Change
of Address
Part 2
Your personal demographic and psychographic information is a new
world commodity -- and it's for sale or rent. Be aware that you
will have -- probably already have -- a digital double of yourself
in the binary bowels of several commercial databases. As your notoriety
increases, your computerized clone becomes a more valuable trading
commodity across many marketing databases. One "jeopardy of
the jackpot" is that winning means losing a lot of privacy
just when privacy becomes increasingly important to you.
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