The official AT&T ringer service has ringtones in the thousands. The service runs on the web and you have to log-in to it. The company will then send you a verification code.

In order for the service to work, you need to have a capable phone, an AT&T cell phone plan, and you must register for the AT&T Wireless e-Wallet.

The ringers in this service start at $0.99 cents each, depending on the phone. However, AT&T also has premium priced ringtones (at $1.99 per tone) for exclusive major label ringtones from Disney, Warner, and others.

The service uses a very convenient way to subscribe the ringers as you can order AT&T ringtones with a SMS message. In fact, once you’ve registered, you don’t have to access web at all, as you can subscribe different ringtone lists (that contain the needed keywords) with a SMS.